Viewers will simply go to the www.myboldtv.com website, sign up and automatically become eligible to win. This exemplifies Bold Acquisition Group's commitment to create and launch innovative embedded branding and cross-marketing initiatives to promote the website and attain additional sponsorships and advertisers.
Creative Director for www.myboldtv.com Dan Bruder stated, "For the second time in as many months, 'Who the Hell is Dan Bruder,' has exclusively debuted new episodes of the rock comedy web television series to the 15 million viewers of www.relix.com. The strategy of premiering new episodes on relix and directing traffic back to www.myboldtv.com is proving to be successful with consistent, significant increases in traffic to our site. We value our working relationship with relix and look forward to exploring continued ways to work with them and other well-established links to massive amounts of traffic."
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